Prospecting 102…
the Cold Market Lead Generation Method
The List? I’ll have none of that, thank you! Buy Leads, you say?
So, once I announced to my upline that I refused to call my family and friends for prospecting, I was given two options that involved entering the COLD Leads Market.
These are the other inhabitants of the planet who don’t know you from Adam.
First, I was presented with a list of sources that sold leads. Even prequalified leads!
Oh joy! Here is THE answer! An unending supply of people who actually WANT to talk to me and know about my business! Oh…Really?
I found out in the nick of time the real truth behind buying leads. BEWARE! Before you buy even one lead, or if you’ve bought leads and are getting nowhere, you must understand how these leads are generated and sold…and resold…and resold.
Have you ever been online and been offered a chance to “win” an iPod or computer? All you had to do to be entered into the contest was to fill out a short survey. You might have been asked about making extra cash or something similar.
Since you wanted to be contacted if you won the prize, you didn’t think twice about leaving your name and telephone number. The fine print was so minute and long, you didn’t bother reading it.
If that wasn’t you, there are thousands of people who complete such surveys every day.
This is just one way companies selling leads packages get the leads for you. They are not interested in your home based business opportunity…they just wanted a free computer!
So now what??
Believe In Your Success, I Do!
Karen
